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The Unofficial History of the FIFA World Cup™ Competition: Football boots: Boot sponsorship and player endorsement - the first 50 years (1950 - 2010)
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Argentina's national soccer team player Lionel Messi displays the new F50 adiZero soccer boots during a promotional event at Montmelo circuit near Barcelona May 11, 2010. The boots, weighing only 165 grams,
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Amazon.com: adidas World Cup, Men's Football Boots, Black (Black/Running White Footwear), 6 UK : Clothing, Shoes & Jewelry
![Argentina's national soccer team player Lionel Messi displays the new F50 adiZero soccer boots during a promotional event at Montmelo circuit near Barcelona May 11, 2010. The boots, weighing only 165 grams, Argentina's national soccer team player Lionel Messi displays the new F50 adiZero soccer boots during a promotional event at Montmelo circuit near Barcelona May 11, 2010. The boots, weighing only 165 grams,](https://c8.alamy.com/comp/2E8C97C/argentinas-national-soccer-team-player-lionel-messi-displays-the-new-f50-adizero-soccer-boots-during-a-promotional-event-at-montmelo-circuit-near-barcelona-may-11-2010-the-boots-weighing-only-165-grams-are-the-lightest-in-the-world-and-they-will-be-featured-in-the-upcoming-world-cup-in-south-africa-according-to-adidas-reutersgustau-nacarino-spain-tags-sport-soccer-world-cup-business-2E8C97C.jpg)
Argentina's national soccer team player Lionel Messi displays the new F50 adiZero soccer boots during a promotional event at Montmelo circuit near Barcelona May 11, 2010. The boots, weighing only 165 grams,
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